SEMI-ARID BAHIA · BRAZIL
Cotton, food
and living soil.
Better lives for farming families. Productive land that helps that progress last.
See how local agroforestry knowledge connects food, cotton and care for the land — and why the first support matters.
THE IDEA IN 1:38English narration & captions
LEARN MORE · THE COMPLETE PRESENTATION
The people, the approach
and the wider vision.
Understand the proposed approach, the evidence that informs it and the markets that make it worth examining. Carbon finance appears as a planned part of the wider vision, with its own requirements for credible results.
All 18 chapters
Market figures carry their reference year and scope. Sources include Textile Exchange’s 2025 report, VEJA’s published sourcing information and the World Bank’s 2026 carbon-market report. Reference years and sources are identified in the presentation.
INDEPENDENT REPORTING · BBC NEWS BRASIL
See the experience
that helped inspire this work.
A 2021 BBC News Brasil report visits Nelson Araújo in Poções, Bahia, and documents agroforestry management, recovering vegetation and accounts of returning wildlife.
This site links to the original BBC publication. BBC footage is not reproduced here.
Watch on BBC News BrasilTHE PURPOSE BEHIND THE FUNDING
Better lives for families.
Support that helps the work grow.
The project’s central purpose is to improve life for farming families in the region. The proposed financial model uses earned income to support the work, with a modest operating surplus intended for continuity and expansion.
- Make a startInitial fundraising supports the first field work, technical guidance and records.
- Show what worksObserve harvests, household value, costs and the condition of the land.
- Build the case for supportUse documented results to approach larger public and private funders.
- Reach more familiesCombine further support and earned income to sustain and extend effective work.
The vision depends substantially on outside support, especially at the start and during expansion. Evidence strengthens the case for further funding; each funder makes its own decision. Improving family income remains the measure of success.
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Photographs come from material supplied by Luiz Sena and provide context for the project vision. External sources remain the property of their respective publishers.